2 Things Never to Say as an Agent

Northern Wasatch Association of Realtors Advice

Working in the real estate industry, there have certainly been things we wish we hadn’t said. If you’re starting out in real estate, build a script of a few things to say when confronted with these 2 questions:

First statement:

Don’t say, I only check my messages during business hours, which, in a digital world, can turn a potential client away. People expect agents to be responsive and it is important you demonstrate to your clients that you’ll be there for them. However, set reasonable expectations to keep your sanity.

What you should say instead, I’m here to answer all your questions. How would you  prefer to communicate? The best way to reach me is <email/text/call> between the hours of <your range>. If you don’t hear back from me immediately,  you can expect to hear from me within <x number of hours>. Does this work for you?

2nd Statement

Avoid saying, I will get you this house. You know what they say, over-promise and under-deliver. You don’t know what is going to come up, if the house might fail inspection, or what could happen before closing. If something does come up, you could lose some positive feedback and referrals.

Instead say, I’m so happy you’ve found your dream home. I will do everything in my power to help you buy this house. Let’s make an offer right away. If your offer is accepted, here are some things you can expect as we move forward <what happens next>. If your offer is not accepted, let’s discuss how we’ll proceed in the event of a counteroffer.

You can read more about what not to say here.